Google reviews: the complete guide for businesses and customers
What Google reviews are and why they matter
Google reviews are the opinions and star ratings customers post on a business's listing on Google and Google Maps. People see them right before deciding whether to contact a business, so they influence trust and visits.
This guide brings everything together in one place, whether you are a customer or run a business.
How to see your Google reviews
In Google Maps, open your profile, go to "Your contributions" and tap "Reviews": every review you have written is there.
How to see your Google reviews →How to leave a Google review
Find the business in Google Maps, tap "Write a review", choose your stars, write your comment and post. You need a Google account.
How to leave a Google review →How to get more reviews for your business
Ask real customers right after a good experience, with a direct link or a QR code. Without offering anything in return, because Google doesn't allow it.
Generate your review link and QR →How to reply to reviews
Reply calmly, quote something specific the customer said and, if there's a problem, acknowledge it and offer a fix. Ideally within 24-48 hours.
How to respond to a Google review →How to remove or report a review
Google only removes reviews that break its policies (spam, fake content, offensive language). You report them from the listing; a legitimate review, however harsh, isn't deleted.
How to remove or report a review →What not to do: buy reviews
Buying reviews breaks Google's policies and EU law. Asking for real reviews is better.
Can you buy Google reviews? →Manage all your reviews in one dashboard
If you have several locations or platforms, RoviDev Reviews centralizes your Google, Facebook and Tripadvisor reviews, drafts replies with AI and sends the requests for you. There is a free plan.
See how RoviDev Reviews works →Frequently asked questions
What are Google reviews?
They are the opinions and star ratings customers post on a business's listing on Google and Google Maps.
How do I see my Google reviews?
In Google Maps: your profile → "Your contributions" → "Reviews".
How do I leave a Google review?
Find the business in Google Maps, tap "Write a review", choose your stars and post. You need a Google account.
How do I get more reviews for my business?
Ask real customers right after a good experience, with a direct link or QR code, without offering anything in return.
Can Google reviews be removed?
Only those that break Google's policies, by reporting them from the listing. A legitimate review isn't deleted.
Can you buy Google reviews?
It isn't advisable: it breaks Google's policies and EU law.